---
title: "Chili Piper Data flow"
source_url: https://help.chilipiper.com/hc/en-us/articles/360053798913-Chili-Piper-Data-flow
article_id: 360053798913
updated_at: 2026-07-24T18:55:59Z
content_hash: 145db1d9
---

Here's the complete data flow from the moment a guest request the meeting until the record gets created in your users' calendar:

![](https://help.chilipiper.com/hc/article_attachments/360088787593)

**To break this down:**

- Chili Piper becomes activated upon the Prospect (guest) submitting the form. This is when the meeting request occurs.

- Within seconds, Chili Piper checks your CRM instance to see if this person already exists as a Lead or Contact. If they do, we'll check your Ownership routes and determine if the Prospect matches one.

- If the prospect is net new or you have settings to redistribute existing contacts, we scan your non-ownership routes to determine which one they match and then present the rep's calendar availability.

- Once a time is chosen, we send out the calendar invite instantly to both the Prospect and the Assignee.

- Either Chili Piper or your existing system will create the lead to your CRM (Salesforce or HubSpot CRM), depending on your Concierge Router configuration.