CHILI PIPER PRODUCT UPDATES
Check the full list of updates here.
Note: These updates are all on the Fire Platform.
NO MORE UNFAIR DISTRIBUTION!! 🔥
I’ll say it again: NO MORE UNFAIR DISTRIBUTION!!
Now you can calibrate distributions across multiple teams and multiple products.
A few use cases you can achieve:
- If a rep got a meeting from the Ownership queue, you can move them to the back of the round-robin queue for net-new meetings — to make sure everyone is getting the same amount of meetings.
- If your reps are receiving meetings via webforms, email marketing, SDR handoff, and Chat — you can calibrate distribution across all those different channels
- If you’re distributing Leads from webinars, badge scans, and ebooks — you can make sure leads are evenly distribution between all those channels.
CONCIERGE ANALYTICS 🔥
You can now see conversions from form submission to calendar displayed to meeting scheduled. You can also filter by Router and timeframe.
HANDOFF LIVE (previously known as Hot Handoff) 🔥
This is a big one. Your SDRs can now handoff prospects to talk with an AE live. As in immediately, Instantly. Right away. Within seconds. All the synonyms for immediately.
We’ve made a few improvements in Handoff Live from Legacy:
Bookers can switch from “Live” to “Later” within the scheduler
Bookers don’t need to open a separate extension to open Handoff Live vs. normal Handoff
NOTE: This is currently behind a feature flag! If you’d like it activated on your account, reach out to your account team 😊
Getting FOMO from all these updates? Reach out to your CSM to discuss how to upgrade to our new Fire UI.
CHILI PIPER FIRE OFFICE HOURS 🔥
Our upgrade to Chili Piper Fire is well underway! If you haven’t started on your upgrade yet, you will very soon 👀
If you have questions, concerns, or just want to chat with our fabulous CSMs — we’re hosting regular Office Hours, just for you!
We’ll have them at:
Tuesdays & Thursdays, 9AM EST
Tuesdays & Thursdays, 2PM EST
SPICY OPS
How to Auto-Convert Leads to Contacts
Leads are the scourge of the Earth, am I right?
(ok maybe that's a bit dramatic, but you get what I’m saying).
But with Chili Piper Distro, you can automatically convert Leads into Contacts!
Step 1: Route to the right rep
Step 2: Once it’s been routed, convert it to a Contact
Step 3: After it’s been converted to a Contact, automatically create an Account/Opportunity! (if an Account doesn’t already exist).
It’s awesome. No more lonely Leads. 🙌
Andrew, our Head of RevOps Solutions, wrote a whole article about it.
Want more SpicyOps? Check out our complete SpicyOps Library.
ADD TO CALENDAR
January 15: Join our live marketer’s hangout (not a webinar!) to hear about our biggest marketing wins (and flops) of the year. If you’re feeling brave you can share yours with the group, or just listen in and get some inspo for a fresh new year!
Tuesdays and Thursdays: Chili Piper Fire Office Hours with our lovely CSMs! 9am and 2pm EST. Sign up here.
March 3-5: 3 days in a spa resort, talking about all things GTM with other GTM leaders? Uh… yes, please. Get on the waitlist.
2025 events calendar: Check out our list of can’t miss events for marketing and sales leaders
SPICY CONTENT
We took a look in GA4 (I still hate it, please tell me I’m not alone) and found our most-read blog posts of the year! Check out our top 5 posts of 2024:
2024 Benchmark Report on Demo Form Conversion Rates
Us marketers love benchmarks so can’t say I’m surprised this post took the #1 spot!
And yes, we’ll be doing a 2025 version in the new year, stay tuned 🙂
This one isn’t your typical blog post! We hosted virtual roundtables with 100 of the smartest folks in GTM — and turned their insights into a complete (ungated) guide to Demand Conversion.
Why Authenticity is Your New Ad Strategy with LinkedIn’s Thought Leader Ads
I wrote this one with our friend Tim Davidson, after we both tested out some early iterations of thought leader ads on LinkedIn. We should do a part 2 soon, we both have more tips and data to share. Is there anything specific you’d love to see us cover?
How We Automate Our Personalized SDR Outreach
The newest post on the list, this one only went live a month ago! Automation is a hot topic right now amongst marketers and sales folks so no surprise this post has been very popular.
Blending Your Pipeline is Costing You Revenue (And How to Fix It
This guest post authored by our friend Sidney Waterfall, is full of tactical tips. If you’re struggling with sales > marketing alignment, you should definitely give this one a read.
P.S. We’re cooking up some cool AI features for 2025, check them out here.
Comments
0 comments
Please sign in to leave a comment.